Shift has evolved.

Shift Auckland is now Digital Arts Network.

Read the Media Release

Experience Design

Like an iceberg, the majority of our user-centred design process hides below the waterline.

Digital touchpoints and digital service experiences are often the most tangible digital expression of a brand.

But great design is much more than how something looks; it's fundamentally about how something works.

So we invest significant effort into user research and design testing with users, long before we begin the look and feel.

Through our iterative, prototype-driven approach, we design digital touchpoints that deliver business results through meeting users’ needs and exceeding their expectations.

We keep the overarching customer journey in mind, while tailoring the experience for each touchpoint's context.

We practice this across public facing touchpoints like apps and websites; and internally facing interfaces like call-centre apps and intranets.

What we do

  • User research
  • Concepting
  • Prototyping and design testing
  • Information architecture and content planning
  • Visual design
  • Front and Back-end development

What we make

  • Mobile apps
  • Responsive websites
  • Applications
  • Intranets
  • Installations & kiosks


Our Services