Offering visitors previously unachievable perspectives - made possible by 360 video technology
Touurism New Zealand worked with Nikon and Facebook to create the 360 video content. Our role was to create the interactive experience that 'housed' it on newzealand.com.
Keeping users focused on the desired aspects of a scene where you no longer have full control over the viewing frame was a new challenge for directors, and one we focused on to give the best user experience
A technically complex project involving synchronising three discrete layers of functionality - 360 video, interactive hotspots, still imagery & content into the overall website layer build for global scale and performance, to deliver a cohesive intuitive experience on newzealand.com.
Prototype Design and Build
Project & Programme Management